볼트온(bolt-on)이란 사모펀드(PEF: Private Equity Fund)가 동종업계 기업을 인수해 시장지배력을 확대하거나 전 · 후방 사업체를 인수해 기업 가치를 끌어올리는 전략을 말한다.
볼트온의 성공적 사례로 스타트업 야놀자가 꼽힌다. 야놀자는 공격적인 M&A를 통해 호텔 체인, 팬셩 예약 업체, 호텔 레스토랑 예약 앱, 객실관리시스템 업체 등 동종업계 기업을 잇달아 사들이면서 사업영역을 확장하고 코로나19 여파에도 오히려 흑자 전환을 이뤄낼 수 있었다.
4개의 댓글
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